How SEO works step by step?
How SEO works step by step?
SEO is one of the most important aspects of your digital marketing strategy. SEO stands for Search Engine Optimization, and it’s all about improving how you rank on search engines.
The domain name is the first thing people see when they type in your website address. It’s important to choose a domain name that is short and memorable, easy to spell and read, and does not contain offensive or confusing words.
For example: if you own a bakery shop called [bakery1], then your website address can be something like [bakery1.com]. Or if you run an accounting firm called “Accounting Firm” then the best option would probably be [accountingfirm.com]
- Website structure
After you’ve set up your website and its content, it’s time to make sure that the search engines can find it. Search engines use special algorithms to determine how to rank websites in their results pages. These algorithms look at hundreds of factors when determining how to rank a page–but one of the most important things they look at is how well-structured your site is.
The first thing Google looks for is whether or not you have meta tags on each page of your site that describe what kind of content lives there: For instance, if we were looking at our own blog post about SEO here on [Company Name], we would see something like this:This tells Google exactly what kind of information this article contains so when someone searches for “how does seo work,” it will come up as an option in their results list!
- Content optimization
Content optimization is a process of improving the content of a website in order to improve its ranking in search engines. It’s one of the most important steps of SEO and involves creating more high-quality content that is useful and relevant to your target audience.
- On-page factors
- Keywords in the title and description tags
The title tag, which is also referred to as the “headline,” is a critical part of your website’s SEO strategy. It’s what most people see when they search for something on Google or Bing, so it should be optimized with keywords that are relevant to your business or product. You should also include these keywords in the meta description (the text below each result) so that they’re visible when someone clicks through from search results.
- Keywords in body content
Off-page factors are factors that affect your website’s visibility in search engines, but don’t directly involve your website. These can include social media and other websites linking to your site.
Here are a few off-page factors that help boost SEO:
Analytics and tracking
Analytics and tracking are a critical part of the SEO process. The data you collect will help you understand what is working and what isn’t, so that you can make adjustments to your strategy as necessary.
You can track things like:
- Traffic sources (where visitors came from)
- Keywords they searched for before landing on your site
- How long they stayed on each page of your website (this will give insight into which content pieces are engaging)
So what’s the takeaway?
- The takeaway is the most important part of your article. It should summarize the main points, and provide a call to action for readers who are interested in learning more about your topic.
- You can use this template as a starting point for writing your own articles:
- [Insert headline]
- Write an introduction that states what you’re going to talk about in the article, why it’s important, and why people should care about it (if applicable). If there are any common misconceptions about this topic, address them here too! Then move on…
We hope this article has given you a better understanding of how SEO works and how to get started with it. If you have any questions, please feel free to reach out!