What Is Google Ranking - Ticklish Bee
What is Google Ranking
  • 12 January 2023

What is Google Ranking


A lot of people ask what Google Ranking is. Well, the best way to explain it is by explaining the E-A-T theory which stands for Expertise, Authority and Trustworthiness. In simple terms, Google ranking is how well your content does in search results based on how much expertise you have about a topic, how trustworthy people think you are and how much authority you have in that niche.

Google Ranking is a way to rank your content in google search based on your expertise, authority and trustworthiness

Google Ranking is a way to rank your content in google search based on your expertise, authority and trustworthiness. This page provides an overview of how Google Ranking works and how you can improve it for your site.

For those who are new to SEO or want the cliff notes version of this guide, we’ve written this section to help explain what Google Ranking is and how it works:

  • E-A-T stands for Expertise, Authority & Trustworthiness. It’s at the heart of everything we do at Boost My Rank: from building backlinks from relevant sites (expertise), to increasing our domain authority (authority) and improving our website usability for visitors (trustworthiness).

Better the expertise, authority and trustworthiness of a page, better the chance of it making it to the top of Google search results

The more expertise, authority and trustworthiness a page has, the better chance it has to rank.

Google uses E-A-T (expertise, authority and trustworthiness) to rank pages in its search results.

Expertise is the most important factor when determining how relevant a piece of content is for a given topic. It’s also measured by how old your website is, how much traffic you get from Google search and whether or not Google trusts your site to be credible enough to show in their results.

Authority is second most important factor when determining relevance for an individual query; it’s based on factors such as the number of other sites that link back to yours, social media shares and mentions on blogs or news sites related to your niche topic area – all these things help build up your E-A-T score which will increase your chances of ranking well in Google searches!

E-A-T stands for Expertise, Authoritativeness and Trustworthiness which is at the heart of Google Ranking

Expertise, Authority and Trustworthiness (E-A-T) is at the heart of Google Ranking. The algorithm looks at the number of links to your site and the quality of those links. The more authoritative links you have, the better your ranking will be.

Google considers a link from a high authority site as an endorsement or recommendation for you or your business. Therefore, it’s very important that you get quality backlinks to your website if you want to rank well in organic search results.

EAT is the best way to understand Google Ranking

EAT – the best way to understand Google Ranking

Google’s PageRank algorithm is based on the idea that when a user searches for something, they have a certain expectation of what they will find. If they are looking at a website, they want it to be authoritative and trustworthy. The EAT algorithm measures these three aspects: Expertise, Authoritativeness and Trustworthiness.


EAT is the best way to understand Google Ranking.


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